Photography Tips & Tricks
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ME – BEFORE PHOTGRAPHY
Yup, that Me! I’ve often wondered where photography came from.. because, as a kid, I was drawn to the economics and strategy behind business. I started my first legitimate business when I was still in high school, bootstrapping until I earned enough to reinvest in growth. When it came time to head off to University, I enrolled in business school at the University of Alberta. But then, I started to travel the world every moment I could get. Business and travel were my life. Yet, secretly, deep down, I always wanted to be an artist.
BECOMING A PHOTOGRAPHER
I was already creating content through the marketing agency I helped found, but I wasn’t doing it full-time—and I definitely didn’t know what I was doing. Then I wrote If You Sell, You Lose, a book about authentic marketing and storytelling. When it was released, I knew I had to put my concepts into action. I needed to prove them. So, I started creating photography-related content, diving headfirst into the world of visual storytelling. What began as a way to test my ideas quickly became a passion, and before I knew it, photography had taken over my creative journey. The rest is history.